Reported for Flatiron Hot! News by Katherine Jin

On June 13^th, Kevin Jonas teamed up with Marshalls to get ready for Father’s Day in the Flatiron Public Plaza, just a block from NYC Seminar and Conference Center. The surprise event featured a massive billboard decked with Father’s Day prizes from the store, which participants could win by telling a “dad joke”.

“We believe shopping should be fun; it should thrill you and immediately deliver something exciting,” said Victoria Shonkoff, Marshalls’ vice president and marketing director. “Our Father’s Day billboard embodies everything we offer our Marshalls shoppers daily – an ever-changing selection of products, a fun shopping experience, and amazing prices.”

Kevin helped out by posing with a human-sized inflatable lobster, goofing around, and picking out his own Father’s Day gift from the billboard. After selecting a computer bag, Kevin shared his Father’s Day story on Instagram. He confessed that, “If you’re anything like me, you never know what to get [for your dad],” and thanked Marshalls for helping him solve his dilemma: “I just had too much fun finding my dad his gift […] Marshalls upped my #FathersDay game and has you covered for this Sunday.”

Through the event, Marshalls showcased how it provides shoppers with a unique experience every time they step through their doors. For Father’s Day, Marshalls will be stocked with numerous high-quality finds, with price tags that will make your wallet and your dad smile.